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Ford to launch $30,000 EV, expects profits in two and a half years

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FILE PHOTO: Visitors check a Ford Mustang Mach-E electric vehicle (EV) displayed at the Ford booth during a media day for the Auto Shanghai show in Shanghai, China April 19, 2021. REUTERS/Aly Song/File Photo
FILE PHOTO: Visitors check a Ford Mustang Mach-E electric vehicle (EV) displayed at the Ford booth during a media day for the Auto Shanghai show in Shanghai, China April 19, 2021. REUTERS/Aly Song/File Photo

(Reuters) – Ford Motor Co expects to launch a $30,000 EV that could be profitable in about two and a half years but did not provide any further details on the vehicle, CNBC reported on Friday.

In April, Ford CEO Jim Farley had alluded to the automaker’s expectations of being profitable in the $25,000 to $30,000 range for EVs.

Ford did not immediately respond to a Reuters request for a comment.

Organizations

The company has been shifting focus to produce larger electric trucks and SUVs, along with affordable and smaller EVs that are being developed by a “skunkworks” team in California.

(Reporting by Nathan Gomes in Bengaluru; Editing by Krishna Chandra Eluri)

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