BASEL, Switzerland--(BUSINESS WIRE)--Bayer has launched a first-of-its-kind in the healthcare industry, polyethylene terephthalate (PET) blister packaging on its renowned brand, Aleve. Realized in partnership with pharma packaging specialist Liveo Research, this innovative solution reduces the carbon footprint of this packaging by 38%1 and marks a stride in environmental stewardship by eliminating the use of polyvinyl chloride (PVC). Blister packaging, widely used in over-the-counter products,...
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