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Home 2024 Ecolab Watermark Study Reveals Water Concerns Shift Consumer Buying Behavior

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2024 Ecolab Watermark Study Reveals Water Concerns Shift Consumer Buying Behavior

ST. PAUL, Minn.--(BUSINESS WIRE)--Ecolab, a global sustainability leader offering water solutions and services, today announced findings from its second annual Watermark™ Study, which reports on the state of water stewardship around the world. This year’s research found that consumers remain very concerned about climate change and their immediate access to clean and safe water, and these concerns are translating to their buying habits. A majority of consumers across multiple regions state they...

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